INTO THE HEART is a new kind of U2 experience, one focused on the music and the stories behind those great songs. In a sea of U2 cover bands, it's important to pinpoint exactly what the end goal is. We could do the whole dress-up pony show and try to fluff things up a bit, but we'd rather just play you the songs like the real deal. We're fans of the band first and foremost, and we'd like the opportunity to showcase that.